News Releases

The Vision Council is a non-profit trade association that serves member companies in diverse segments of the optical industry, from family-owned businesses to global companies. Access The Vision Council’s press releases below. For media inquiries, please reach out to Chelsea Pillsbury at cpillsbury@thevisioncouncil.org.

Latest News From The Vision Council

The Vision Council Updates Industry Members on Impact of Latest Tariffs

Alexandria, VA – March 7, 2025 – The Vision Council is closely monitoring the latest round of tariffs announced by the Trump administration and hosted a webinar on March 6 that highlighted several significant implications for the optical industry. If implemented, these new…

New Research from The Vision Council Reveals Trends in Managed Vision Care

Alexandria, VA – March 4, 2025 – The Vision Council has released a new research report, Focused inSights 2025: Managed Vision Care, offering key insights into how U.S. consumers and eyecare providers engage with their vision insurance plans.

This latest…

Vision Expo East 2025 Shines in Orlando Debut, Delivering Innovation, Energy and Connection

NORWALK, CT (February 26, 2025) – Vision Expo East, the most comprehensive event for the optical industry, concluded an invigorating relaunch into the southeast region, taking place in Orlando, FL from February 19-22, 2025.

The strategic move to Orlando proved successful…

Know Before You Go: What’s Coming to Vision Expo East 2025

Norwalk, CT (February 13, 2025) – Vision Expo East 2025 is set to transform the eyewear and eyecare experience as it makes its highly anticipated debut in Orlando, Florida, from February 19-22 at the Orange County Convention Center. This year’s show will feature an improved…

Top Trends to Watch at Vision Expo East

ORLANDO, February 10, 2025— Members of The Vision Council and leading brands in the optical industry are set to debut new products, host exclusive events, and take the stage for dynamic sessions at…

Italian Excellence in Eyewear Design Coming to Vision Expo East

Norwalk, CT (February 4, 2025) – Vision Expo East, the leading conference and exhibition for eyecare and eyewear professionals, will showcase an extraordinary collection of Italian eyewear manufacturers at its Orlando debut. Taking place at the Orange County Convention Center…

The Vision Council Hosted Nearly 300 Optical Industry Leaders at the 2025 Executive Summit

Alexandria, VA – January 27, 2025 – Last week, The Vision Council’s 2025 Executive Summit brought together nearly 300 optical executives on the scenic Pacific coast in Santa Barbara, California, for three dynamic days of networking, leadership development, and forward-thinking…

U.S. Optical Industry Grows to $68.3 Billion, According to The Vision Council’s New Market inSights Report

Alexandria, VA – January 23, 2025 – The Vision Council today released its latest Market inSights report that comprehensively analyzes U.S. optical industry performance during 2024. Built on sophisticated analytics and multiple data sources, the report offers multi-layered…

The Vision Council Releases New Research Revealing Q4 Consumer Trends Across Optical Products and Services

Alexandria, VA – January 20, 2025 – Today, The Vision Council released Consumer inSights Q4 2024, a new report examining the views and behaviors of U.S. adults in relation to…

Tennis Legend Venus Williams to Deliver Keynote Address at Vision Expo East 2025 Venus Williams to Share Insights on Resilience, Innovation and Overcoming Challenges

Norwalk, CT (January 14, 2025) – Legendary tennis icon, entrepreneur and advocate Venus Williams will deliver a keynote interview at Vision Expo East 2025, the eyecare and eyewear trade show taking place February 19-22, 2025. Venus Williams will take the Main Stage on Friday,…